AppleMango Trading Co
A curated luxury fragrance brand needed a storefront that matched the price tag and a 24/7 expert chat to answer the questions every $300 bottle generates.
SKUs live
80+
Curated luxury catalog
Expert chat coverage
24/7
GPT-4o + catalog data
Avg order value range
$200–$800
Premium positioning
The problem
AppleMango curated rare and luxury fragrances at $200–$800 price points but was selling through a generic Shopify template that read like a $20 candle store. Conversion was low because the brand visuals did not justify the price, and questions about authenticity, sizing, and gifting were going unanswered overnight.
Our approach
- Custom luxury storefront with editorial product photography and full-bleed hero
- Rich product detail pages with notes, family, longevity, and gifting recommendations
- 24/7 AI expert chat trained on the catalog (longevity, sillage, gift recommendations)
- Email capture and abandoned-cart sequences
- Schema markup: Product, Offer, AggregateRating, ImageObject
What we delivered
- Custom Next.js + Stripe storefront
- Rich product detail pages for 80+ SKUs
- GPT-4o expert chat trained on the catalog
- Abandoned-cart and post-purchase email automation
- Inventory and order admin dashboard
The outcome
Brand presence now matches the price point. The 24/7 expert chat handles the long-tail questions overnight that previously required a follow-up email the next morning — and conversions on $300+ orders rose materially in the first 60 days.
“Jesse is an amazing artist. I am so impressed with the quality of the website he created. He was fast, hard working and a pleasure to work with.”
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