Social Media Management
Look active, credible,
and worth calling.
Done-for-you social content that builds trust before prospects call. Referrals and online leads feel confident reaching out instead of scrolling past a dead profile.
Direct Answer
Social media management for service businesses is the work of keeping profiles current, on-brand, and responsive so referrals and online prospects feel confident calling. Leads to Sales runs 24 hours per week per client at $16 per hour, covering content, graphics, scheduling, and engagement, with every post approved on a monthly calendar before it ships.
24 hrs/wk
Real social work, billed
16+
Posts shipped per month
4x
Profile visits in 60 days
The Problem
A dead profile costs you referrals you never see.
Buyers and referred prospects almost always check social before they call. If your last post is from two years ago, they quietly assume you are out of business or not worth the risk. The cost is invisible, but real.
Your last post is from months ago and prospects assume you are no longer active
You hired someone cheap and the content looked like generic templates with your logo slapped on
Referrals check your profile before they call and quietly back out when it looks abandoned
You know you should be posting but the calendar fills up with everything except content
The Engagement
Done-for-you content with a documented plan.
Every social engagement runs on a monthly content calendar, a shared review process, and a fixed scope you can hold us to.
Get this service
Social Media Management
Full content production, scheduling, and community management on the platforms your buyers actually use.
Investment
From $900 / month
Final scope and price confirmed in proposal.
- Monthly strategy and content calendar
- 12 to 20 pieces of brand-aligned content
- Posting and scheduling, fully managed
- Comment and DM monitoring with hot lead routing
- Month-to-month with 30 days notice
What you get
Scope of work, in writing.
Every social media engagement ships with these deliverables. Larger or paid-social engagements add ad management and reporting depth on top.
- 01
Strategy and content calendar
Monthly plan with topic mix, post types, and the offers we will lean into based on your seasonal patterns.
- 02
Content production
12 to 20 pieces per month: photos, graphics, short-form video, captions, and platform-specific edits.
- 03
Posting and scheduling
Every post goes live at the right cadence on the platforms you actually want to be on, fully managed.
- 04
Community management
Comments and direct messages monitored, hot leads forwarded to you with context so nothing slips.
- 05
Profile optimization
Bios, links, highlights, pinned posts, and contact options tuned to convert profile visits into calls.
- 06
Monthly review and report
A short report and a 20-minute call to walk through what posted, what landed, and what is next.
Content strategy & calendar
A monthly content plan built around your services, seasons, and offers, so you are not posting reactively.
Brand-aligned visual content
Photos, graphics, and short-form video designed in your brand voice, not generic stock or AI templates.
Consistent posting schedule
Posts go live on the right cadence for each platform. No long silences, no spammy bursts.
Comment & DM management
We respond to questions, route hot leads to you, and keep your community feeling heard.
Growth and engagement focus
Strategy aimed at the metric that matters: people who feel comfortable reaching out and booking.
Plain-English monthly reports
What posted, what worked, what we are doing next. No vanity dashboards, just the numbers tied to leads.
Results
What our social clients see in the first 90 days.
Averaged across active social management engagements over the past year.
0
Platforms covered
0 hrs/wk
Real social work, billed
0x
Profile visits in 60 days
Social Media Package
Six platforms. Twenty-four hours a week.
A consistent system that builds visibility, trust, and inbound leads over time. $16/hour, ~4.33 weeks/month, $1,663/mo total.
Platform
5x/week
Platform
4x/week
Platform
4x/week
Platform
X / Twitter
5–7x/week
Platform
TikTok
2–3x/week
Platform
YouTube
1–2x/week
Growth Milestones
What consistent management typically produces.
Real benchmarks based on client performance across active engagements.
Foundation
Month 1
- Followers+300
- Avg Reach600
- Engagement3%
- Page Visits400/mo
- Inbound DMs2–8/mo
- Link Clicks50/mo
Acceleration
Month 3
- Followers+1,000
- Avg Reach2,500
- Engagement4.5%
- Page Visits1,500/mo
- Inbound DMs25/mo
- Link Clicks200/mo
Full Momentum
Month 6
- Followers+3,000
- Avg Reach7,500
- Engagement5%+
- Page Visits4,500/mo
- Inbound DMs75/mo
- Link Clicks600/mo
Client Success Stories
Results backed by real platform analytics.
Every metric below comes from the platform itself, not estimates or projections.
Case Study
Donald Ruffin
Real Estate · 6 months
- Followers Gained+6,900
- Profile Visits+285%
- Post Reach+410%
- Engagement2.1% → 5.4%
- Link Clicks+230%
- DM Inquiries6.5x
Case Study
Hilton Head Brewing Co.
Food & Beverage · 6 months
- Followers Gained+1,800
- Average Reach+320%
- Engagement1.8% → 4.6%
- Link Clicks+190%
- Customer Interactions4x
Case Study
DJ Cutt Entertainment
Entertainment · 6 months
- Followers Gained+2,400
- Video Reach+500%
- Engagement2.4% → 6.1%
- Website Clicks+210%
- Booking Inquiries3.8x
Your audience is already online. Donald Ruffin saw a 6.5x increase in DM inquiries. Hilton Head Brewing's customer interactions jumped 4x. DJ Cutt's booking inquiries climbed 3.8x. Hiring an in-house social media manager runs $4,000–$6,000/month. We cover six platforms with 20–30+ posts per month for a fraction of that cost.
“Most prospects check your social before they pick up the phone. A dead profile costs you more referrals than a quiet one ever could, because it tells the buyer your business is not active.”
Jesse Norton
Co-Founder & Design Lead, Leads to Sales
“Taylor and his company are absolutely fantastic. He took the time to truly understand my vision and what I wanted my brand to represent. He didn't just build a website. He brought the website of my dreams to life.”
Morgan Crandall
Custom brand website client
Outcome: Brand-aligned visual system shipped across web and social
Key Takeaways
- Sprout Social's 2024 Index reports that 76% of consumers check a brand's social presence before doing business with them, which is why a quiet feed kills referrals.
- Leads to Sales runs 24 hours of social work per week per client at $16 per hour, including content, graphics, scheduling, and engagement.
- Most clients see referral confidence shift inside 30 to 45 days as prospects land on a feed that looks current; inbound DMs typically lift in 60 to 90 days.
- Every post is approved on a monthly content calendar before it goes live. Nothing publishes without sign-off.
Client voices
Words from real social clients.
“Profile finally looks like a real business. Two new clients told me they checked it before they called.”
“My calendar is full and I have not had to think about content in eight months. That alone is worth the engagement.”
“They caught a hot DM that turned into a $9k booking I would have missed at midnight on a Saturday.”
“Posts feel like our brand, not stock content. Our team actually shares them now.”
“We went from a dead profile to consistent inbound DMs in about 60 days.”
Real work
Brands we have built credibility for.
Recent client work where social presence helped close the trust gap before the call.
Common questions
Honest answers before you commit.
The four questions every business owner asks before handing off social. Straight, no hedging.
Get a ProposalProposal in 24 hours
Ready for a profile that earns the call?
Send us your current handles and we will return a 24-hour audit showing exactly what is working, what is dragging trust down, and the plan to fix it.