Direct Answer
Local SEO retainers in the U.S. range from $500 to $5,000 per month depending on city size, competition, and content output. Leads to Sales charges $18 per hour for 20 hours per week ($1,440 per month) on the standard local SEO program, with a 6-month minimum to give the work time to compound.
Voice answer (≤30 words)
“Local SEO costs five hundred to five thousand dollars a month. Leads to Sales runs twenty hours a week at eighteen dollars an hour.”
| Tier | Monthly retainer | Includes | Best for |
|---|---|---|---|
| Starter | $500 – $1,000 | GBP optimisation, 4 citations/mo, basic reporting | 1-location startups |
| Growth | $1,500 – $3,000 | GBP, 8 citations/mo, 4 blog posts/mo, link outreach, monthly call | Established 1–3 location service businesses |
| Aggressive | $3,500 – $7,500 | Everything above + content, technical SEO, conversion testing, weekly reporting | Competitive metros, multi-location, fast growth |
Cheap SEO ($99–$300/month) is almost always automated reporting and link spam — both can hurt rankings. Skip it.
Mid-market SEO ($1,000–$2,500/month) covers GBP optimization, monthly content, on-page work, and link building. This is the right tier for most local service businesses.
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